Anthony William protocol (The Medical Medium)
Summary of the Anthony William protocol
Purpose of the protocol:
- The goal is to eliminate the root causes of chronic disease and cancer by removing the foods that “feed” pathogens (viruses) and simultaneously flooding the body with mineral salts, glucose, and specific cleansing elements.
Content of the protocol:
- The protocol is centered around daily intake of pure celery juice on an empty stomach, a heavy metal detox smoothie, and strict exclusion of foods to avoid (including eggs, dairy, gluten, and pork). This is supplemented with herbs and vitamins such as zinc, B12, and lemon balm.
The central idea:
- According to Anthony William, cancer is not genetic or the body attacking itself. It is the result of an aggressive virus (often Epstein-Barr) combined with a high burden of toxins (especially heavy metals) that create an environment where cells mutate to survive.
Who is Anthony William

Anthony William, known as The Medical Medium, has created a global health movement that has helped millions of people where the established system had to give up.
Since childhood, he has had the ability to read people’s health conditions and receive precise medical information from a spiritual source. This information, according to William, is decades ahead of today’s science. He is not a doctor, which he sees as an advantage, as he is not limited by conventional dogmas that chronic diseases are “incurable” or “autoimmune.”
He is the author of several best-selling books, including the main work “Medical Medium” [1] and furthermore “Liver Rescue” [2], and is the man behind the global celery juice movement. His protocols have become a lifeline for patients with various unexplained symptoms that no one else has been able to diagnose or alleviate.
The protocol’s two pillars

Anthony William offers a strong explanatory model that removes blame from the patient. He sees disease as an external uninvited guest (virus/toxin), not a flaw in the body itself. To follow the protocol, you must understand these two mechanisms:
1. The virus theory (Epstein-Barr)
The fight against the hidden pathogen
This is the foundation of the entire protocol. William explains that most cancer forms and autoimmune diseases are caused by viruses, primarily aggressive variants of the Epstein-Barr virus (EBV). The mechanism:
The virus lives in the organs (especially the liver, thyroid, and nervous system) and feeds on specific “fuels” we ingest through diet. When the virus “eats” (e.g., eggs or heavy metals), it secretes potent toxins. It is these toxins, combined with the virus’s constant attacks on the tissue, that create the inflammation that doctors call disease. Ultimately, this pressure can cause cells to mutate into cancer. The solution is to remove the virus’s food and simultaneously attack it with antiviral foods. Without food, the virus loses its strength and goes dormant or dies. [3]
2. Liver restoration
Detoxification of toxin deposits
According to William, a healthy liver is the body’s strongest weapon against cancer. But in most modern people, the liver is overburdened.
The mechanism:
Throughout life, the liver functions as the body’s “trash can” for toxins: mercury, copper, pesticides, drug residues, and old viral waste products.
When the liver becomes saturated with fat and toxins, it loses the ability to protect the blood and immune system. This allows toxins to circulate freely and damage other organs.
The protocol focuses on making the liver fat-free (especially in the morning) to give it peace to work, and on adding foods that actively bind and pull out old heavy metals. When the liver is cleansed, the body’s natural immune defense returns with full strength. [2]
See also: Toxin-free everyday life
The most important components

The protocol is very specific. It’s not just about eating “healthy,” but about using specific foods as tools for healing. Here are the central elements:
Celery juice (the medicine)
This is the cornerstone. Every morning on an empty stomach, drink about 1/2 liter (16 oz) of fresh-pressed celery juice. According to William, celery contains unique cluster salts not found elsewhere. These salts destroy virus membranes, rebuild stomach acid, and cleanse the liver of toxins. It must be drunk pure and undiluted to have this medicinal effect. [4]
Heavy Metal Detox Smoothie (HMDS)
This is the tool for removing the heavy metals that drive cancer. Heavy metals act as conductors for virus attacks and damage cell DNA. The smoothie consists of five key ingredients that work in synergy to bind the poison and carry it completely out of the body: Wild blueberries (pull heavy metals out of brain tissue), Spirulina (pulls heavy metals out of the central nervous system), Barley grass juice powder (cleanses the spleen and intestines), Dulse seaweed (also called dulse, a red algae that grows very slowly) (binds mercury and lead), and finally Cilantro (goes deep into hard-to-reach places). [5]
The “No” Foods (foods to avoid)
Removing the cause is just as important as the treatment. These foods must be eliminated, as they feed viruses and prevent healing:
- Eggs (According to William, the worst food for chronic illness, as they function as “super-fuel” for viruses).
- Dairy products (Milk, cheese, butter, cream, yogurt – create mucus and nourish viruses).
- Gluten (Nourishes pathogens).
- Corn (According to William, it is almost always GMO and nourishes viruses).
- Soy (Usually GMO and burdens the endocrine system).
- Pork (Too high in fat content, which slows down the liver’s detoxification).
- Farmed fish (Often contains heavy metals, antibiotics, and dyes).
- Canola oil (Pro-inflammatory and harsh on the stomach lining).
- Artificial sweeteners (Aspartame etc. – act as neurotoxins).
- MSG / Natural flavors (Flavor enhancers that overstimulate the nervous system).
Dietary supplements

To support the body in the fight, specific supplements are used in high doses. The most important are liquid zinc sulfate (for the immune system), B12 (as adenosyl/hydroxocobalamin), vitamin C (Micro-C), lemon balm (calms the nerves), and L-Lysine (inhibits viruses).
Below is the list of dietary supplements that Anthony William recommends in connection with cancer, viruses, and chronic disease. He distinguishes between the Basic Package and targeted antiviral agents.
William always emphasizes that the form of the supplement is crucial (e.g., zinc must be liquid).
Basic
These are recommended for almost everyone to build the immune system.
- Liquid zinc sulfate: Most important defense. According to William, it must be in liquid form to penetrate the cells and kill viruses on contact.
- Vitamin B12 (adenosylcobalamin and methylcobalamin): Must be a mixture of these two types. Protects the nervous system from damage by neurotoxins (virus waste).
- Micro-C (vitamin C): A mild, buffered form of vitamin C (e.g., magnesium ascorbate). Strengthens the liver and adrenal glands and flushes out toxins.
- Lemon balm: Acts calming on the nerves and has strong antiviral properties against Epstein-Barr.
- L-Lysine: An amino acid that, according to William, acts as a “stop block” for viruses, so they cannot reproduce.
The antiviral artillery
These are added to combat aggressive viruses and tumors.
- Cat’s claw: According to William, one of the most potent agents against cancer and viruses. It reduces inflammation and attacks pathogens directly in the intestines.
- Chaga mushroom: Kills viruses in the liver and strengthens the immune system.
- Licorice root: Paralyzes the virus’s ability to move and reproduce (often used in periods, “pulsing”).
- Olive leaf extract: Strong antibacterial and antiviral. Promotes blood circulation.
- Curcumin (turmeric extract): Must be high strength. Dampens the inflammation that tumors use to grow.
- Monolaurin: A fatty acid extract (from coconut) that dissolves the protective membrane around viruses.
- Canadian goldenseal: Used short-term (e.g., 2 weeks at a time) as a natural antibiotic against bacterial infections that come with viruses.
For cleansing and organ support
These are also included in the Heavy Metal Detox Smoothie, but can be taken/eaten separately.
- Spirulina (from Hawaii): Pulls heavy metals out of the brain and central nervous system.
- Barley grass juice powder: Note: It must be juice powder, not just grass powder. Pulls toxins out of the spleen and liver.
- Atlantic dulse (dulse/sea lettuce): Enters the digestive tract and binds mercury so it is not reabsorbed.
- Selenium: Supports the thyroid gland and repairs tissue damage.
- Nascent iodine: Supports the thyroid gland and is antiseptic against viruses (often started very cautiously – atomic iodine is a liquid supplement).
- Nettle leaf: Supports the adrenal glands and the endocrine system.
- Aloe vera: (Fresh gel). Repairs the intestinal mucosa and dampens ammonia in the intestines.
Other frequently mentioned herbs
- Red clover: Cleanses the lymphatic system.
- Dandelion root: Cleanses the liver.
- Burdock root: Cleanses the blood.
When to take what
This is a comprehensive overview (a gross list). You don’t start by taking everything from day one, as it would be too overwhelming for the system and too expensive for most.
In Anthony William’s universe, the approach is a bit different from conventional medicine—and from the metabolic schemes for blocking pathways.
You don’t choose so much based on the cancer’s Latin name (e.g., carcinoma vs. sarcoma), but more based on where in the body the problem is located and how aggressive the virus is.
See also: Metabolic blocking of breast cancer
Here’s the hierarchy for how a cancer patient typically would compose it:
1. The foundation
Regardless of cancer type, the immune system and nervous system need these building blocks. Without them, the other things don’t work optimally.
- Liquid zinc (the body’s “weapon” against viruses)
- B12 (protection for the nervous system)
- Micro-C (liver cleanser)
- L-Lysin (prevents viruses from reproducing)
- And of course celery juice and heavy metal detox smoothie
2. The “Cancer Package”
If you have an active diagnosis (cancer), you would typically add the strongest antiviral agents to the foundation.
- Cat’s claw: This is often the “first choice” to supplement with for cancer, as it aggressively lowers the viral load.
- Curcumin: To reduce inflammation around the tumor.
- Chaga: Especially if the liver is involved or the immune system is at its lowest.
3. Organ-specific selection
Here, you choose supplements that have a special connection to the area where the cancer is located:
- Breast cancer, lymphoma, or cancer in the pelvis: Here, red clover and burdock root are highly prioritized, as they cleanse the lymphatic system, where waste products accumulate.
- Liver cancer: Focus is maximized on chaga, dandelion root, and milk thistle (Silymarin) to directly support liver tissue.
- Brain tumors: Here, you maximize spirulina, wild blueberries (in large quantities), and curcumin, as these can cross the blood-brain barrier and reduce inflammation in the brain.
- Thyroid cancer: Here, selenium, zinc, and licorice root are crucial.
4. The concept of Shock Therapies
Anthony William also works with something he calls “Shock Therapies” – shock treatment. This doesn’t mean electricity, but that for short periods (e.g., during disease outbreaks or severe weakness), you take extremely high doses of a few selected agents.
- For example, “Zinc Shock Therapy,” where you take a couple of droppers of zinc every 3 hours for a few days to give the immune system a massive boost.
- Or “Vitamin C Shock Therapy.”
Conclusion:
A typical patient starts with the foundation + cat’s claw. When the stomach/system has gotten used to it, they build on with the organ-specific herbs (point 3). The goal is to target the virus from multiple angles, but without the stomach getting overwhelmed by pills.
Detox – signs of healing

When you follow such a potent cleansing, big things happen in the body according to Anthony William. It’s important to be able to recognize the signs that the cure is working.
Expected detoxification:
When old toxins and viruses die and leave the tissue, they can temporarily circulate in the blood before being excreted. This can briefly feel like fatigue, headache, or skin reactions. Instead of seeing this as a worsening, it should be seen as confirmation that deep-seated toxins are on their way out.
Make sure to drink plenty of fluids (lemon water) to flush the substances out. If the process is too intense, according to William, you can simply reduce the amount of juice for a few days until the body catches up again.
Criticism and challenges

This protocol differs significantly from other dietary advice, which can present certain challenges in everyday life.
Social challenges:
Since the protocol excludes gluten, dairy, eggs, and fat (in the morning), it can be difficult to eat out or at others’ homes. It requires planning and dedication to stick to the “No Foods” list in social settings.
The amount of greens:
Pressing 1/2 liter of celery juice every morning and making large smoothies requires time and a lot of shopping. It’s almost a “full-time job” to heal yourself this way, especially in the beginning.
Lack of understanding from surroundings:
Since William’s knowledge comes from a spiritual source, you may encounter skepticism from family or practitioners who don’t understand the principles. It requires trusting your own experience and the body’s signals rather than others’ opinions.
Warning

The protocol is flexible and should support you, not drain you. If you are weakened, it can be adapted.
In case of need for weight gain
The protocol is naturally low in fat, which is good for the liver, but if you need calories, you should not starve.
- Solution: Supplement with large amounts of steamed potatoes, sweet potatoes, and pumpkin. Add healthy fats like avocado (preferably several times a day) to keep weight up. The most important thing is that you get enough nourishment for your body to heal.
See also: Preserve muscle mass
In case of sensitive kidneys
If your kidneys are very burdened, the large amounts of liquid can be a challenge.
- Start with smaller amounts of celery juice and build up slowly so the organs can keep up at their own pace.
- Get checked regularly by your doctor to ensure protection against kidney damage.
Be especially aware:
The protocol is designed to save lives, but there are physical conditions where you should adjust the approach to avoid unnecessarily burdening a weakened body. If you find yourself in one of the following situations, you should adapt the protocol:
In case of severe malnutrition and weight loss:
- The problem: The protocol is naturally very low-fat and low-calorie, as it consists of fruits and vegetables.
- Risk: If you suffer from cachexia (severe weight loss due to cancer), your body urgently needs calories to avoid consuming muscle.
- Advice: You should not follow the “fat-free” rule slavishly. Make sure to get plenty of steamed potatoes, sweet potatoes, pumpkin, and bananas, which fill the depots well. Add healthy fats like avocado (preferably several times a day) to keep weight up. The most important thing is that you don’t starve.
See also: Preserve muscle mass
See also: Underweight
In case of severe kidney failure:
- The problem: The protocol contains large amounts of liquid and a lot of potassium from the many fruits and vegetables.
- Risk: If your kidneys have completely stopped (dialysis patients), they cannot excrete the large amounts of liquid and potassium.
- Advice: Here, you must start very cautiously and respect the kidneys’ capacity. It may be necessary to limit the amount of juice until the kidneys begin to heal.
Conclusion

Anthony William’s protocol is for those who want to go all the way. It’s not just a diet, but a total restructuring of the body’s internal environment. The method gives hope and actionable options to those who have been told that their disease is chronic or unexplained. By acknowledging viruses and heavy metals as the culprits, it removes blame from the patient and gives them the tools to take back control.
It is a path that requires dedication, but in return promises the possibility of real healing from within.
As for whether the promises can hold up in reality? I owe you an answer here.
Maybe you’ll find the answer here:
The Medical Medium – support group (Facebook group).
A typical day on the protocol

The goal is constant hydration and stable blood sugar levels with the right nutrition. This requires fixed routines, especially around hydration and meals.
Morning:
- The day starts with a glass of water with fresh lemon juice to flush the liver. After this, the day’s most important “medicine” is taken: 1/2 liter of pure, undiluted celery juice (on an empty stomach) for maximum cleansing.
Late morning (detox time):
- The day’s most important meal is the heavy metal detox smoothie. You blend wild blueberries, spirulina, barley grass, dulse, and cilantro into a potent drink. This should be consumed about 30 minutes after the celery juice, and preferably without any form of fat, as it stops the cleansing.
Afternoon:
- The rest of the day’s diet consists of large amounts of fruit and vegetables (raw or lightly steamed), but absolutely no eggs, dairy, gluten, or pork (“No Foods”). You take your supplements such as liquid zinc, B12, and vitamin C distributed throughout the day, often with frequent snacks to support the adrenal glands.
Evening:
- Dinner is warm and filling, e.g., steamed potatoes or soups. This is where you can introduce a little healthy fat (like avocado) if you want. No alcohol. Before bedtime, make sure to calm the nervous system, preferably with a cup of lemon balm tea, as William believes that stress and adrenaline feed viruses.
See also: Stress management
See also: Budwig cure
See also: Raw food
See also: Bombs, fire extinguishers, and timing
See also: Integrative Oncology
Links
[1] Book: The Medical Medium: The Truth About Disease and How to Heal Yourself (By Anthony William, Hay House, Revised Edition 2024)
- Content: The main work where William presents his entire theory about viruses (EBV), “No Foods,” and celery juice. The book forms the foundation for understanding his universe.
[2] Book: The Medical Medium’s Guide to a Healthy Liver: New Knowledge About Eczema, Psoriasis, Diabetes, Weight Problems, Acne, Arthritis, Gallstones, Adrenal Fatigue, Fatigue, Fatty Liver, Small Intestine Issues & Autoimmune Disease (By Anthony William, Hay House, 2019)
- Content: A book specifically dedicated to liver function. Here, the “Liver 3-6-9” cleanse is reviewed, and it goes into detail about how an overburdened liver is the root of cancer and chronic disease.
[3] Epstein-Barr Virus and Cancer (Annual Review of Pathology, 2019)
- Content: A scientific review that confirms the established connection between Epstein-Barr Virus and certain cancers (e.g., lymphomas and stomach cancer). This supports parts of William’s basic thesis about viruses as a factor in cancer development.
[4] Phytochemistry and Pharmacological Aspects of Apigenin (Bentham Science, 2023)
- Content: A scientific review that specifically identifies celery stalks as a rich source of the bioactive compound apigenin. The article describes the compound’s pharmacological properties, including its potential to reduce inflammation and counteract cellular changes.
[5] Heavy Metals Toxicity and the Environment (National Institutes of Health/PMC, 2014)
- Content: A comprehensive review from the American health institute documenting how heavy metals such as mercury, lead, and arsenic accumulate in the environment and the body. The article describes the molecular mechanisms of toxicity and confirms that these metals can damage cell function and DNA.
[6] The Medical Medium – Support Group (Facebook Group)
- Content: Danish Facebook group. In this group, we use information and advice from Medical Medium (MM), in Danish Den Medicinske Seer – Anthony William (AW). The group’s members can, for example, support each other in following meal plans, seek knowledge about symptoms and diseases, and ask questions about whether specific foods are “no go.”
Page Created: January 1, 2026
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